AI Insights · Timothy · July 2025
Top 5 Hybridcasual Games on iOS in Kenya: Q2 2025 Performance
Discover the performance trends of the top 5 hybridcasual games on iOS in Kenya during Q2 2025, including download rates, revenue, and active users.
Kenya's iOS market witnessed intriguing trends in hybridcasual games during the second quarter of 2025. Here's a breakdown of the performance of the top five games, based on data from Sensor Tower.
Match Factory! by Peak Games saw fluctuations in revenue, starting at around $164 and peaking at $525 towards the end of June. Downloads began at 15 and hit a low of 3 by the quarter's end. Active users remained relatively stable, hovering between 500 and 575.
Color Block Jam from Rollic Games experienced a revenue surge in May, reaching a high of $326, before tapering off to $80 by June's end. Downloads were particularly strong, with a notable increase to 830 in early June. Active users grew significantly, peaking at 758.
Bus Escape: Traffic Jam by ABI GLOBAL LTD. maintained a steady revenue stream, with a high of $146 in late April. Downloads began at 360, decreasing to 95 by the quarter's conclusion. Active users peaked at 967 in late April before stabilizing at around 606.
Wood Away by Zego Global Pte Ltd showed varied revenue patterns, with a peak of $205 in mid-May. However, the download rate was stagnant throughout the quarter.
Finally, Mob Control from Voodoo showed modest revenue, with a high of $70 in mid-May. Downloads increased to 124 during the same period. Active users saw a gradual rise, reaching 279 in early June.
These insights highlight the dynamic nature of the hybridcasual gaming sector in Kenya. For more detailed insights, visit Sensor Tower.
